Saudi Motorsport Company

About Saudi Motorsport Company

Inspiring a New Era of Motorsport in Saudi Arabia

Founded in 2021, the Saudi Motorsport Company (SMC) is the dedicated entity leading the promotion and operation of motorsport events in Saudi Arabia. It plays a central role in advancing the Kingdom’s position as a global motorsport destination in line with Vision 2030.

Operating under Saudi Automobile and Motorcycle Federation (SAMF) and the Ministry of Sport, SMC is responsible for hosting and promoting some of the world’s leading motorsport events, including the Formula 1 stc Saudi Arabian Grand Prix, Dakar Rally Saudi Arabia and Extreme H. SMC also delivers Rally Saudi Arabia, the season-ending round of the FIA World Rally Championship. Its role extends to developing strategic partnerships, enhancing the audience experience, and supporting the sector's operational, commercial, and technical growth.

Through these efforts, SMC contributes to strengthening the Kingdom's position as a global destination for motorsport and major sporting events while supporting economic diversification, tourism growth, and local talent development.

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Our Vision

To be a leading global motorsport promoter and operator, creating exceptional experiences for fans and partners, supporting sector growth, and strengthening Saudi Arabia’s position on the global motorsport stage.

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Our Mission

To deliver world-class motorsport events to the highest international standards through operational excellence, strategic promotion, and strong partnerships, while fostering sustainable growth and empowering national talent to help shape the future of motorsport.

SMC News

All News
Inside the New Route of Dakar 2026

23 OCT, 2026

Inside the New Route of Dakar 2026

The Dakar Rally returns to Saudi Arabia for the seventh consecutive edition from January 3 to 17, bringing with it one of the most demanding and wide-ranging routes since the event first arrived in the Kingdom. Held under the supervision of the Ministry of Sport, organised by the Saudi Automobile and Motorcycle Federation, and promoted by the Saudi Motorsport Company, this year’s edition continues to elevate the rally’s standards, drawing competitors into a course that stretches across some of the country’s most iconic and challenging landscapes.

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Saudi Motorsport Company and Extreme H Announce Strategic Partnership to Drive the Future of Hydrogen Racing in the Kingdom

23 OCT, 2026

Saudi Motorsport Company and Extreme H Announce Strategic Partnership to Drive the Future of Hydrogen Racing in the Kingdom

22 April 2026, LONDON, UK / JEDDAH, KSA: Saudi Motorsport Company (SMC) and Extreme H today announced a strategic commercial partnership together, as part of their joint efforts to advance the innovation of sustainable technologies whilst further establishing Saudi Arabia as a global motorsport hub.

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Saudi Motorsport drives innovation through its CSR initiatives in partnership with Effat University

23 OCT, 2026

Saudi Motorsport drives innovation through its CSR initiatives in partnership with Effat University

Following the conclusion of “Pitstop for the Planet: Inclusive Upcycling Design Challenge”

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Saudi Motorsport Showcased at MESIF London 2026 as Key Driver of Saudi Sports Growth

23 OCT, 2026

Saudi Motorsport Showcased at MESIF London 2026 as Key Driver of Saudi Sports Growth

London, United Kingdom – 04, June, 2026: Saudi Motorsport Company (SMC) highlighted the growing role of Saudi motorsport within the Kingdom’s wider sports transformation during its participation at MESIF London 2026, one of the leading global forums focused on the future of sport, investment and innovation in the Middle East and beyond.

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Saudi Motorsport Showcases WRC Rally Saudi Arabia’s Impact and Achievements

23 OCT, 2026

Saudi Motorsport Showcases WRC Rally Saudi Arabia’s Impact and Achievements

The inaugural edition of WRC Rally Saudi Arabia brought the FIA World Rally Championship to the kingdom for the first time, providing Saudi Arabia the opportunity to host one of the most demanding and prestigious events on the global stage. More than just a championship round, it marked the beginning of a new chapter for rallying in the kingdom, one that reflected the scale of the event and the ambition behind its delivery.

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Saudi Next Gen Continues to Develop Saudi Motorsport Talent Dakar Rally 2026 Marks Milestone for Saudi Next Gen Program

23 OCT, 2026

Saudi Next Gen Continues to Develop Saudi Motorsport Talent Dakar Rally 2026 Marks Milestone for Saudi Next Gen Program

Jeddah, Saudi Arabia : The Saudi Next Gen program, overseen by the Saudi Automobile and Motorcycle Federation and Saudi Motorsport Company under the supervision of the Ministry of Sport, continues to play a key role in developing national motorsport talent through a structured and high-performance training pathway designed to prepare young Saudi drivers for regional and international competition.

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Partnerships

Partner with Saudi Motorsport Company and unlock opportunities to connect with passionate audiences, elevate your brand, and support world-class motorsport experiences.

Discover the benefits of partnership and learn how to become an official SMC Partner today.