London, United Kingdom – 04, June, 2026: Saudi Motorsport Company (SMC) highlighted the growing role of Saudi motorsport within the Kingdom’s wider sports transformation during its participation at MESIF London 2026, one of the leading global forums focused on the future of sport, investment and innovation in the Middle East and beyond.
Held on 2 and 3 June 2026 at Tottenham Hotspur Stadium in London, the conference brought together government representatives, clubs, investors, brands and industry executives from around the world to discuss the future of sport and the growing influence of the Middle East within the global sports industry.
Eng. Mansour AlMokbel, CEO of Saudi Motorsport Company, participated in discussions focused on the future of sport and investment in the region, highlighting Saudi motorsport’s role within the Kingdom’s broader sporting ambitions and its continued growth as a global destination for international motorsport.
Speaking during the conference, Eng. Mansour AlMokbel said: “Saudi motorsport has developed significantly over recent years and today forms an important part of the Kingdom’s wider sports transformation. Through hosting major international events and developing long-term capabilities across infrastructure, talent and operations, motorsport is contributing to the continued growth of Saudi Arabia’s sports sector and its international profile.
“MESIF provided an important opportunity to exchange ideas, strengthen partnerships and highlight the progress taking place across Saudi motorsport and the wider sports industry.”
Throughout the conference, discussions focused on the growing role of the Middle East in shaping the future of global sport, particularly across investment, innovation, fan engagement and sports infrastructure.
SMC’s participation at MESIF London 2026 reflected the growing role of Saudi motorsport within the international sports industry and its contribution to the Kingdom’s long-term ambitions for sport, tourism and global engagement.
